Digital Media

This article provides an in-depth analysis of the impact of digital media on youth communication culture. The study examines social networks, messaging platforms, and content-oriented digital environments as key factors shaping modern communication practices. The research highlights both positive transformations such as increased access to information and creative self-expression, as well as negative outcomes including reduced emotional depth, online aggression, and attention fragmentation. The article emphasizes the importance of digital literacy and balanced media consumption.